B

B

B

A

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A

A

L

L

L

L

L

A

A

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A

K

K

K

K

K

K

U

U

U

U

U

U

M

M

M

M

A

A

A

A

R

R

R

A

A

A

A

N

N

N

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Work

Resume

About

B

B

B

A

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L

L

L

L

L

A

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A

K

K

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U

U

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M

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Bala is a Product designer

Bala is a Product designer

Crafting Seamless

Crafting Seamless

Experience

Experience

for

for

Cryptoverse at Hatio

Cryptoverse at Hatio

Experience

Experience

  • A/B Testing

  • User experience

  • Product designer

  • Usability testing

  • Interaction design

  • UX advocate

  • Visual design

  • User research

  • Heuristic evaluation

  • Design Library System

Brands worked with

Toolbox

Toolbox

Dive into my

Dive into my

Vault

Vault

Tips, trends & thoughts to supercharge UX/UI design

Tips, trends & thoughts to supercharge UX/UI design

The Power of Social Proof in UX, Boosting Conversion Rates and User Trust

The Power of Social Proof in UX, Boosting Conversion Rates and User Trust

Hey there, fellow design enthusiasts! 👋 In today's fast-paced digital landscape, creating exceptional user experiences is not just a goal; it's a necessity, the quest to engage users and drive conversions is a never-ending journey. In this pursuit, one crucial factor often overlooked is social proof's potent

Hey there, fellow design enthusiasts! 👋 In today's fast-paced digital landscape, creating exceptional user experiences is not just a goal; it's a necessity, the quest to engage users and drive conversions is a never-ending journey.

5 min read . 13 sep, 2023

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Battle of Navigation: Side Drawer vs. Mega Menu

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The Sunk Cost Fallacy in UX Design: Letting Go, for Better User Experiences

In the world 🌎 of user experience (UX) design, one of the most common pitfalls that designers and development teams encounter is the sunk cost fallacy. This cognitive bias 🧠 can lead to suboptimal design decisions, hinder innovation

The Power of Social Proof in UX, Boosting Conversion Rates and User

The Power of Social Proof in UX, Boosting Conversion Rates and User TrustThe Power of Social Proof in UX, Boosting Conversion Rates and User TrustThe Power of Social Proof in UX, Boosting Conversion Rates and User Trust

Explore More

Explore More

11+

11+

Years of experience

7

Verticals worked

4 startups

4 startups

built and scaled

8

Certifications

Voices

Voices

of experience

of experience

What people say

What people say

Apart from pushing

Apart from pushing

pixels

pixels

here is what i do

here is what i do

Est. 2002INTERACTIONDESIGNFOUNDATION